by Lionel Brahim Brodie III
Here's a total SHOCKER: I recently found out that I'm not allowed to use the word 0!YMP!C$, as that could suggest official endorsement from the International Olympic Committee. I mean I can use the word when talking in private verbal and written communications, but not when promoting goods. And I REALLY want you to know about the following! So to avoid being banned from the sport for following an "improper use of the word 0!YMP!C violation", allow me to proceed as follows:
On the cusp of the Opening Ceremony, Nike has released The Electric Pack: special colorways of footwear that we can expect to see on our professional favorite runners in the capital city of France over the next few weeks. Included in this VOLTAIC roster:
Alphafly NEXT% 3 – Fine–tuned for marathon speed, three innovative technologies power your run: A double dose of Air Zoom units helps launch you into your next step; a full–length carbon fiber plate helps propel you forward with ease; and a heel–to–toe ZoomX foam midsole helps keep you fresh from start to 26.2.
Vaporfly 3 – From elite runners to those new to racing, this versatile road–racing workhorse is for those who see speed as a gateway to more miles and more seemingly uncatchable highs.
Pegasus 41 – Responsive cushioning provides an energized, neutral ride for everyday road running.
Invincible 3 – A natural rocker geometry adds responsiveness to every neutral stride and keeps you feeling supported.
Infinity 4 – Made with all–new ReactX foam, coupled with premier–fitting Flyknit yet, so you can take off anytime, anywhere with secure stability and support.
*this shoe snuggles with your foot; we recommend ordering a half–size up*
As running returns to the BIGGEST stage in Athletics, Nike CHARGES into the Paris Summer Games with a modern take of their iconic "Safari" print, which was first introduced to us with the Nike Air Safari in 1987. This is an extremely limited color scheme that will not only help you stand out on the roads, at the gym, and anywhere you decide to sport them – but will also serve as a wearable memento commemorating the Paris 0!ymp!c$.
I (typically) end with something TENSE like "get yours now before they sellout", which is why the IOC doesn’t want me to use a certain word, but…..get yours now before they sellout! Available online.
